As your business is growing or evolving you realize quickly that there is no one road to success. You’ll read and hear about all the different ways a business owner did this or that; some of them will work for you and some won’t. Everyone’s business is different and the road they’re taking isn’t usually the same.
There are many paths and taking the ones that are less travelled doesn’t always mean you won’t reach your destination. It might take you a little longer but the fun part about forging your own path or taking that road less travelled is you never know where it might take you. Maybe you’ll reach the destination or maybe you’ll find a new destination that’s even better. That’s something I find the most fun about LooseKeys; there is a destination for sure, but who’s to say I can’t make a few detours along the way and see where it takes us. I’m driving this thing and if I want to make a stop at the world’s largest meatball, then all I have to do is take the next exit.
And the fun part about this (not only seeing the worlds largest meatball) is that we’ll have a more compelling story to tell once we get there. No one wants to hear the easy story, those are boring. Everyone wants drama, to hear about the failures, the successes and the new paths or ideas that came from those slight detours.
If you’ve got the time and energy, go ahead and wander and explore. If you happen to make it to the world’s largest meatball, send me a postcard.