I might work in one of the biggest cities in the United States but you can do great work anywhere.
I love that it’s getting easier to work wherever and whenever. Whether you’re in Nebraska, in the rain forests of South America or on an island; it doesn’t matter where you are, it only matters what you create. And I’ve taken this to heart from the very first day I started LooseKeys. We might work in one of the biggest cities in the United States but we don’t need a fancy office downtown with an amazing view of the city to do our work. It might be nice but it’s not something I see us needing.
Heck most of the time those windows are closed anyway, right?
I can create quality work from anywhere, while working from home, at a coffee shop or renting a desk at an incubator. Just give me a power outlet, an internet connection and some sort of surface to work on and I’m there working. The clients who are interested in LooseKeys don’t care about where the work was done, all they care about is a quality product that is going to help them grow. Most of them will never meet me or see where I work, so really what’s that fancy office for?
We spend our time making sure the product we’re sending out into the world is as good as we can make it. To me I don’t think the location has much to do with the work that you can create. Whether you’re a big fish in a small pond or a small fish in a big pond, focus on making great work and don’t worry about where you’re located or the space you create in.