It’s been pretty awesome to see how many people have commented on the Quad video.
Truthfully, I’m still a bit in shock the client even went with this idea and then paid for us to run with it. I’ve heard about and seen a number of projects where the client wants to do something different and wacky and it ends up getting watered down. That doesn’t happen too often at LooseKeys, the clients often trust me and the team. We’ve been able to prove over and over again that we know what we’re doing and what we make isn’t going to just look nice but it’s also going to promote the brand in the correct manner.
Still… Zombies? Animated violence? And allowing us to take a bite out of the logo? That was a lot of freedom. It’s a miracle when a client trusts you that much to just run with an idea. I guess it helps that we’ve worked with this client before so he knows what we’re capable of doing.
This project allowed me and the team to flex our creative muscle quite a bit and I’m grateful for that. if you have a client that allows you as much freedom, be sure to thank them. Hopefully by doing something out of the box like this it will allow us to do more because if another client sees that we can sell an app with zombies, I’m sure we can do anything.