Forget Coupons, Give Me A Deal
Groupon and Living Social tried to coupons cool, and it was working… for a little while But at some point we all just got stick of it. I’m sure someone has pointed the reason for the fall but for me was I just got sick of keeping tracking of coupons. I’m all for saving money but when it becomes a chore to deal with, well it’s not worth it.
It’s the same thing that happens when you think you’re going to pick up the Sunday paper and start clipping coupons. You do it for a little while and start to save money but some it’s a hassle it’s more work and you realize pulling out a bunch of coupons at the store is lame. Plus when you go to the store or restaurant and you forget your coupon.

That’s why I’m loving services like Belly, LevelUp and Foursquare that offer a deal not a coupon when you are at the location. You’re already at the location, you likely didn’t make a special trip and it’s a bonus you’re saving money. We’ve seen Groupon and Yelp start to offer deals when you check in or are nearby and that’s great. The less work I have to do to save money makes me more likely to use the service and come back to the location. Foursquare is really smart with the last couple moves with American Express and now Visa. They are offering discounts if you check-in and use the credit card you have linked with your Foursquare account. Talk about easy! I was already go to check-in with Foursquare and since I was to use my card too since I almost never have cash.
Everyone wants to save money it’s simply figuring out how to make it work simply and without have to luge around a coupon organizer and looking like a totally nerd.