Recently I finished a project under LooseKeys that really shows that we’re willing to go above and beyond the projects original scope and work with the clients to make a better video for them. The goal for every video is to create a piece that explains the product or service well and also to make something that both me and the client are happy to show off. I want every client that comes to LooseKeys to be proud and excited to use their video wherever they might see fit. Having a video that they are not happy with even if I think it looks great, isn’t going to help them. After all, they aren’t going to show it to anyone or recommend my services down the line if they aren’t truly proud of it. The reason I say that we went above and beyond what is typically done is because we ended up creating two versions of this particular video. The client was new and unfamiliar with video and needed a bit of hand holding along the way, which I did my best to accommodate. I tried to make sure they understood the steps and the process and I made sure they were approving every phase before moving on. At first it seemed totally fine; the video was done and I was happy with it but they weren’t. It just didn’t flow and move the way they wanted. Rather then going off on them and telling them about how they approved it all along the way, I took a deep breath and listened. I could have easily told them that this video was done now so hand over my money for the work that I completed. But like I said if they aren’t happy with the product it does them no good. It’s just going to sit on someones desktop at the company and never be seen by anyone. Instead I decided to suck it up and take another stab at the video from basically the beginning. Of course this took some extra time, but in the end the client was extremely happy with how the new video turned out. They also recognized that I went above and beyond and appreciated that. I still believe the first version of the video was good but the final was a better product and that’s what’s important. These are the sort of jobs you learn from and hope this knowledge will make the next project run smoother.